idevation

Grow

SEO and Digital Marketing

Technical SEO, on-page and local search, AI search readiness, paid search setup, funnels, and tracking.

The problem it solves

Traffic work fails when the site cannot support it. Pages are slow, titles are duplicated, the analytics account is measuring the wrong conversion, and paid campaigns send people to a page that does not answer the query. Tools get bought. The measurement does not.

What’s included

  • Technical SEO review: indexation, speed, canonicals, sitemap, and structured data
  • On-page SEO for the templates and the priority URLs
  • Local SEO for businesses that serve a city or a set of locations
  • AI search optimization: clear pages, structured answers, and content a model can cite
  • Paid search account structure and the first campaigns, in your ad account
  • Landing pages and lead funnels aligned to one offer
  • Analytics and conversion tracking that match the enquiry you care about
  • A monthly report in plain language: what changed, and what we will do next
  • Coordination with the team that maintains the site, including us

Key benefits

Fixes before ads

We repair the technical issues that waste the traffic you already have.

Pages that match the query

On-page work follows the services you sell, not a list of unrelated keywords.

Tracking you can defend

The conversion in the report is the lead, the call, or the checkout, and we show how it is counted.

One team with the website

Recommendations that need a template change can be implemented, not left in a slide.

Technologies used

The exact stack is chosen for the project. See the full list.

  • Google Search Console
  • GA4
  • Google Ads
  • Looker Studio
  • WordPress
  • Next.js

How this engagement runs

  1. 01BaselineWe read the current indexation, analytics, and the pages that should be earning traffic.
  2. 02RepairTechnical issues and tracking are fixed before money is spent on ads.
  3. 03Publish and promotePriority pages are improved, and paid campaigns launch against a page that can convert.
  4. 04ReportEach month you see movement, spend, and the next actions.

Service questions

Do you guarantee a ranking?

No. Anyone who guarantees a position is guessing. We commit to the technical work, the pages, the tracking, and a clear monthly account of what was done.

Will you run our ads?

We set up and structure paid search in your account, including conversion tracking. Ongoing management is a retainer. You keep ownership of the ad account.

What is AI search optimization here?

It means making your pages clear enough to be understood and cited: direct answers, consistent entity information, structured data, and content that matches the questions buyers ask. It is not a trick to spam a chatbot.