idevation

Technologies

Platforms an operating company actually runs.

Cloud, enterprise systems, cybersecurity, marketing technology, and a studio for graphics, video, and animation. Application engineering sits underneath that work.

Cloud platforms

The environments operating companies run on, from a single region to a hybrid estate.

  • Amazon Web Services

    Compute, data, networking, and managed services across an AWS estate.

  • Microsoft Azure

    Cloud hosting, identity, and data for organizations already on Microsoft.

  • Google Cloud

    Analytics, application hosting, and data platforms on Google Cloud.

  • IBM Cloud

    Workloads that stay close to IBM systems and regulated environments.

  • Oracle Cloud

    Infrastructure and applications for Oracle-centred operations.

  • Hybrid and private cloud

    Work that has to stay split between a data centre and a public cloud.

Enterprise systems

The systems of record and the process layer that sits on top of them.

  • IBM BPM

    Business process management on IBM Business Automation, including workflow and case work.

  • IBM Business Automation

    Process, decisions, and content across an IBM automation estate.

  • SAP

    Process extensions, integrations, and reporting around SAP.

  • Salesforce

    Sales, service, and custom objects on the Salesforce platform.

  • Microsoft Dynamics 365

    CRM and finance operations inside the Microsoft estate.

  • ServiceNow

    IT service, workflows, and internal request platforms.

  • Oracle

    Applications and data that already live on Oracle.

  • SharePoint and Microsoft 365

    Intranets, document control, and the tools staff already open every day.

Cybersecurity

Identity, detection, edge protection, and the reviews a larger buyer expects.

  • Security operations

    Monitoring, alerting, and incident handling across the estate.

  • Identity and access

    Single sign-on, privileged access, and least-privilege reviews.

  • Microsoft Defender

    Endpoint, identity, and cloud protection inside Microsoft.

  • Microsoft Sentinel

    Security information and event management on Azure.

  • AWS security

    IAM, WAF, GuardDuty, and account structure on Amazon Web Services.

  • Cloudflare

    DNS, web application firewall, and edge protection.

  • Vulnerability management

    Scanning, patch priority, and retesting after a fix.

  • Penetration testing

    Application and infrastructure tests with a written finding list.

  • Zero trust

    Access that assumes the network is not a safe boundary.

  • Control programs

    Evidence and reviews for ISO 27001 and SOC 2 programs.

Marketing and revenue systems

The platforms that run pipeline, campaigns, and the handoff from marketing to sales.

  • GoHighLevel

    Funnels, CRM, pipelines, calendars, and automation in one operating system.

  • HubSpot

    Inbound, CRM, and marketing automation for a sales team.

  • Salesforce Marketing Cloud

    Journeys and audience programs on top of Salesforce.

  • Marketo

    Enterprise lead management and nurture programs.

  • Klaviyo

    Lifecycle email and SMS for commerce brands.

  • ActiveCampaign

    Automation for smaller revenue teams that still need a real CRM.

  • Google Ads

    Search, Performance Max, and the measurement behind the spend.

  • Meta and LinkedIn ads

    Paid social for demand generation and account-based programs.

  • Search and content

    Technical SEO, landing systems, and the content operation around them.

  • Analytics

    GA4, Looker Studio, and the events a revenue report actually needs.

Creative, video, and animation

Brand, campaign, and product visuals produced with the same delivery discipline as the software.

  • Brand and identity

    Marks, systems, and the rules a company uses across every channel.

  • Graphic design

    Campaigns, sales material, presentations, and digital layouts.

  • Adobe Creative Cloud

    Photoshop, Illustrator, and InDesign for production work.

  • Figma

    Product interface, design systems, and prototypes engineers can build from.

  • Video production

    Explainers, product films, interviews, and campaign edits.

  • Premiere Pro

    Editorial for long-form and campaign video.

  • After Effects

    Motion graphics, titles, and compositing.

  • Cinema 4D

    3D scenes, product shots, and title sequences.

  • 2D and 3D animation

    Explainers, UI motion, and animated brand films.

  • Campaign creative

    The stills, cuts, and variants a media plan needs each month.

Data, analytics, and AI

The warehouse, the reports, and the models applied to a named business task.

  • Snowflake

    A shared warehouse for finance, product, and marketing data.

  • Databricks

    Lakehouse workloads, pipelines, and data science.

  • Microsoft Fabric

    Analytics inside the Microsoft data estate.

  • Power BI

    Operational and executive reporting for Microsoft shops.

  • Tableau

    Governed dashboards for teams that already standardized on it.

  • Azure OpenAI

    Model features inside an Azure tenancy and its compliance boundary.

  • Amazon Bedrock

    Model access on AWS without standing up a separate AI vendor.

  • OpenAI

    Assistants, document workflows, and agents via API.

  • Claude

    Long-document and assistant work on Anthropic models.

  • AI voice

    Voice agents for reception, qualification, and follow-up.

Integration

How the systems above actually talk to each other.

  • MuleSoft

    API-led integration across a large application estate.

  • IBM App Connect

    Flows between IBM systems and the rest of the business.

  • Boomi

    Integration for companies that standardized on Boomi.

  • Apache Kafka

    Event streams between operational systems.

  • REST and GraphQL

    The interfaces products and partners actually call.

  • EDI

    Partner document exchange for supply chain and finance.

Digital experience and commerce

Customer-facing sites and stores, including the enterprise platforms in front of them.

  • Adobe Experience Manager

    Enterprise content management for multi-brand, multi-region sites.

  • Sitecore

    Experience platforms for organizations already on Sitecore.

  • Contentful

    Headless content for product and marketing teams.

  • Next.js

    Marketing sites and web applications, including static delivery.

  • Shopify Plus

    High-volume commerce, custom checkout, and multi-store setups.

  • Adobe Commerce

    Larger catalogs, multi-store, and Magento migrations.

  • WordPress

    Corporate publishing where the editor has to stay familiar.

  • Webflow

    Campaign sites with a visual editor and clean output.

Application engineering

The languages and frameworks underneath the platforms. They are how we build, not the whole practice.

  • Java

    Services and integrations in enterprise estates that already run on Java.

  • .NET

    Line-of-business systems on the Microsoft stack.

  • Node.js

    APIs and services next to JavaScript products.

  • TypeScript

    Typed application code for safer change over time.

  • Python

    Data, automation, and AI services.

  • React

    Application interfaces and design-system implementations.

  • PHP and Laravel

    Business portals and integrations where PHP is already the house standard.

  • Vue.js

    When the existing product is already on Vue.

Mobile

Store releases that share identity, data, and process with the rest of the estate.

  • iOS

    App Store releases, signing, and device testing.

  • Android

    Play Store releases across a wide device range.

  • React Native

    One codebase for both stores, close to the web stack.

  • Flutter

    Cross-platform apps with a consistent interface.

  • Swift

    Native iOS where a shared framework is the wrong fit.

  • Kotlin

    Native Android for platform features a shared framework does not cover.

Platform engineering

How releases, environments, and observability stay in place after the project team leaves.

  • Kubernetes

    Container platforms for services that have to scale and recover.

  • Docker

    Repeatable application environments.

  • Terraform

    Infrastructure written down, reviewed, and reapplied.

  • Azure DevOps

    Boards, pipelines, and releases for Microsoft delivery teams.

  • GitHub Actions

    Build and deploy pipelines tied to the repository.

  • Datadog

    Service health, logs, and the alerts an on-call rotation uses.

  • Nginx

    Web server, TLS, and reverse proxy configuration.

  • Ubuntu

    Server build, hardening, and day-to-day care.

Data stores

The database is chosen for the system it serves, including the ones already in production.

  • SQL Server

    The operational database for Microsoft line-of-business systems.

  • Oracle Database

    Systems of record that are not moving off Oracle.

  • PostgreSQL

    Relational data for products and reporting.

  • MySQL

    The usual store for PHP, WordPress, and commerce platforms.

  • MongoDB

    Document data where the shape changes often.

  • Redis

    Caching, queues, and short-lived session data.

  • Elasticsearch

    Search and log analysis at volume.